BOSTON–(BUSINESS WIRE)–In its 2H 2016 CRM Value Matrix, Nucleus Research sees a move toward making core service, sales and marketing features more widely available across the organization. This in turn is helping to break down silos by giving more users within the business access to all three areas, which leads to better customer experiences. “We are seeing a blurring of the lines between service, sales and marketing – the three legs of the CRM stool. Leading vendors are helping businesses re