MINNEAPOLIS–(BUSINESS WIRE)–#AccessOverOwnership–Digital River, Inc., a leading global provider of Commerce-as-a-Service solutions, released its newest white paper (http://driv.ws/dt), “The Subscriptions Generation,” which is a guide for ecommerce decision-makers and product marketers interested in adopting online subscription-based business models. The white paper explores how the consumer’s growing desire for access over ownership is creating a shift in online purchase preferences and explains how brands can ca
New Digital River White Paper, “The Subscriptions Generation,” Guides Companies Shifting to an Online, Global Subscriptions Strategy
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