REDWOOD CITY, Calif.–(BUSINESS WIRE)–YuMe, Inc., (NYSE:YUME), the global audience technology company powered by data-driven insights and multi-screen expertise today released its Power of Video research, which highlights consumer survey results focused on understanding video’s role as an engagement and sales-driver. The findings reinforce the value of digital video campaigns in triggering video sharing, eliciting strong emotional response and driving action, with 66% of digital video viewers